Helena Maier
No matter what form of event you decide upon – if you prepare well, you will benefit more from it. Preparation does not end with registration and booking your trip. There is a lot more that you can do in the days before, during and after participation to get more out of your events.
Here are some tips and advices you can download as a PDF file.
Dave Tang
When discussing change management, most change professionals focus on the “soft” factors that influence the success of a change program. These include elements like vision, leadership, culture, employee motivation, top-down vs. participatory approach, etc. But, what about the “hard” factors?
Hanane Anoua
The best technological realizations are those that stem from a real need and tap into the mood of the consumer and not the opposite. Our focus should not be on the technology itself but on human needs and aspirations. When the digital and the real are combined, credibility is earned and loyalty is returned.
Dave Tang
In this article we define ‘Core Competencies’ and explain them in an infographic. Also we answer the question: How do we develop Core Competencies?
Dave Tang
The core to Corporate Marketing is to drive Product Adoption. How do we do it? In this article we take a look on various established frameworks to present a comprehensive, holistic look at Product Adoption.
Peter van Bart
We can say that Information 4.0 or smart content is the new era of information. But what does it mean in practice? Why make use of it? What is its value? These questions will be answered in our practice example.
Ulrike Parson
Industry 4.0 and the Internet of Things (IoT) have changed technical documentation. Users now read small chunks of information that match their context, task, or role. Instead of classical documentation, we now need information that is modular, neutral with respect to format, and accessible via metadata and full-text search…
Johannes Mikkonen
The way people come together, communicate, and create value is changing. Thesis: In the foreseeable future, all of our interactions with strangers will be facilitated by global digital platforms. Are we losing or gaining power as individuals and as societies as everything is becoming a platform?
Dave Tang
Big or small, organizations across all industries are undergoing transformation thanks to emerging Digital technologies across applications in Social Media, Mobile, Internet of Things, Cybersecurity, Analytics, Cloud Computing, and much more. This is the essence of Digital Transformation. Let’s examine the 4 growth levers in more detail.
